Venugopal K. R

Work place: Bangalore University, Bengaluru, 560056, Karnataka, India



Research Interests: Computer Networks, Data Mining, Data Structures and Algorithms


Venugopal K R is currently working as Vice-chancellor for Bangalore University. He pursued Bachelor of Engineering from University Visveswaraya College of Engineering, Bangalore University, India and Master of Engineering from Indian Institute of Science, Bangalore. He pursued PhD in Computer Science from Indian Institute of Technology, Madras and PhD in Economics from Bangalore University, Bangalore. Formerly he was working as Principal, University Visveswaraya College of Engineering, Bangalore.
He is a member of IEEE, Member of AICTE, Bangalore. He has published more than 600 research papers in reputed international journals including Thomson Reuters (SCI & Web of Science) and conferences including IEEE and it’s also available online. He has filed 101 patents and authored and edited 62 books. He has received IEEE Fellow for contributions in Computer Science and Electrical Engineering Education and ACM Distinguished Educator Award for his contributions in education. His main research work focuses on Data Mining, Optical Networks, Ad Hoc Networks, Sensor Networks, Digital Signal Processing, and IoT. He has 36 years of teaching experience and Research Experience.

Author Articles
Personalized Recommendation Systems (PRES): A Comprehensive Study and Research Issues

By Raghavendra C K Srikantaiah K.C Venugopal K. R

DOI:, Pub. Date: 8 Oct. 2018

The type of information systems used to recommend items to the users are called Recommendation systems. The concept of recommendations was seen among cavemen, ants and other creatures too. Users often rely on opinion of their peers when looking for selecting something, this usual behavior of the humans, led to the development of recommendation systems. There exist various recommender systems for various areas. The existing recommendation systems use different approaches. The applications of recommendation systems are increasing with increased use of web based search for users’ specific requirements. Recommendation techniques are employed by general purpose websites such as google and yahoo based on browsing history and other information like user’s geographical locations, interests, behavior in the web, history of purchase and the way they entered the website.
Document recommendation systems recommend documents depending on the similar search done previously by other users. Clickstream data which provides information like user behavior and the path the users take are captured and given as input to document recommendation system. Movie recommendation systems and music recommendation systems are other areas in use and being researched to improve. Social recommendation is gaining the momentum because of huge volume of data generated and diverse requirements of the users. Current web usage trends are forcing companies to continuously research for best ways to provide the users with the suitable information as per the need depending on the search and preferences.
This paper throws light on common strategies being followed for building recommendation systems. The study compares existing techniques and highlights the opportunities available for research in this area.

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